Flink - commercetools migration at quick-commerce pace
Flink, a pioneer in quick commerce, needed to open new markets while growth put enormous pressure on its existing e-commerce infrastructure.
The challenge
Flink, a pioneer in quick commerce, faced a familiar growth problem: entering new markets and scaling fast outpaced what the existing e-commerce stack could carry. Product data lived in different formats, the platform struggled to keep up with demand, and the full value of existing data was hard to unlock.
The approach
Flink chose commercetools for its API-first, cloud-native commerce core. Turing 42 (then still operating as Geek Space 9) worked alongside Flink’s internal engineering team to plan and execute the migration without slowing day-to-day operations.
Why commercetools
commercetools is not just another shop system: microservices architecture, API-first design, and cloud-native delivery make it possible to adapt infrastructure quickly as requirements grow. International expansion without duplicate systems and room to tailor the platform to Flink’s model made it the right fit.
What we delivered
- Consolidated product data from multiple source formats into commercetools PIM
- Implemented and migrated Flink’s commerce landscape while operations kept running
- Built a scalable, headless commerce foundation with Flink’s team for long-term ownership
- Shared knowledge so internal developers could evolve the platform after go-live
Outcome
The migration to commercetools went live without losing momentum. Flink could extend its commerce platform, react faster to market changes, and open new business areas - with infrastructure that matched the pace of quick commerce.
